Use Your Brand Brain to Architect the Launch Email Sequence
The Winnie Lou Copy Sprint
One email won’t move the needle — but the right sequence can drive a national launch.
In this module, you’ll see how to turn your Brand Brain into a strategic campaign engine. You’ll use it to map the arc of your email rollout — from the “why now” opener to the urgency punchline — while keeping your tone tight, your founder story front and center, and every send anchored to the campaign’s Big Idea.
You’re not just writing emails. You’re telling a story across six beats — and GPT helps you think like a strategist while writing like a pro.
You’ll walk away with:
🧠 A structure to map your launch story across 5–7 emails
🪄 Prompts to generate founder-led messaging that actually sounds like you
📈 A laddered sequence that flows from mission → education → urgency → conversion
📦 A branded email arc you can plug into Klaviyo today (no rewrites needed)
Why it matters:
Because great email isn’t about wordsmithing — it’s about sequencing the right idea, the right way, at the right moment. This is how you do it.
Click “Copy Prompt” and paste it into ChatGPT to to try it yourself.
You don’t have access on your current plan. Ask your team admin about upgrading.
Syllabus








Coming up
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Org Design for AI: Teams that Hum

Tools & Tempo: AI that Actually Fits Your Workflow
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Consultant in a Box: Ship Strategy in Seconds
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Customer & Insight Ops: Know More, Guess Less
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Brand Intelligence: Turn Ideas into Assets
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Copywriting with AI: Write emails, ads, & copy that convert fast
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AI Foundations: Become Dangerous Fast
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Making AI Make Sense






















